2025 Trend Report

Why You Need This Report

01

Real-world data

Discover compelling research highlighting how hair care impacts workout habits. This report provides quantifiable insights that challenge current industry practices.

02

Leading Insights

Explore insights at the intersection of textured hair care and fitness. We uncover overlooked challenges and offer a roadmap for future innovation.

03

Practical tips

Access actionable recommendations for industry professionals to rethink their approach to creating more inclusive hair products and fitness spaces.

What This Report Covers

To Gym or Not to Gym

How hair care affects decisions to work out

Work Work Working Out

Workout frequency and hair washing routines

Protect & Slay

Modifying workouts to protect hair styles

Family Matters

Hair-related concerns for children or siblings in social settings

A Sneak Peak

Of What’s Inside

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Focused on Future Trends

This exclusive report from TreasureTress explores the intersectionality of fitness and beauty, revealing the challenges faced by those with textured hair. Backed by real-world data, we uncover how hair care impacts exercise habits, barriers to participation, and inclusive product solutions.

Bring the Insights to Your Business  

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Focused on Future Trends

Looking to elevate your brand or workplace’s understanding of textured hair care? TreasureTress offers tailored services, including in-office workshops, corporate gifting, and expert panel talks. Connect with us to learn how we can help your team or audience better engage with and support the textured hair community.

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